• College Radio 

• Traditional FM/AM Radio 

• Internet and Satellite Radio

Internet and satellite radio, podcasting, high-definition radio and mobile audio services are all revolutionizing a radio industry that remained virtually unchanged for a century.

The increase of mobile marketing options will be a factor helping the radio industry recover from the advertising slump.

With radio going mobile, College Radio has always proved to be an excellent option for targeting students both locally and beyond. Many campus radio stations carry a variety of programming including news (often local), sports (often relating to the campus), and spoken word programming as well as general music.

STATS: 

• Radio reaches more than 235 million persons age 12 and older over the course of a typical week. 
• Radio reaches 92% of persons 12+ each week, despite the adoption of MP3 players and the growth of internet-only stations 
• 89% of the youngest radio audience, teens ages 12-17, tune in each week 
• Radio reaches nearly 85% of the ad elusive media multi-taskers, Adults 18-34